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Beach book list

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Beach time is here again, and this year I have an aggressive reading list. Here's the plan, Stan.


  • Don't Make me Think - by Steve Krug. A Common Sense Approach to Web Usability

  • The Strategy Handbook - by Michael E. Raynor. Why committing to success leads to failure [and what to do about it]

  • About Face - by Alan Cooper and Robert Reimann. The essentials of interaction design. (This one I have been meaning to read for years but never got around to it.)

  • Marketing that Works - by Leonard M. Lodish, Howard L. Morgan, and Shellye Archambeau. How entreprenuerial marketing can add sustainable value to any sized company.

  • Selling Blue Elephants - by Howard Moskowitz and Alex Gofman. How to make great products that people want before they even know they want them.

Looks like a great trip coming up!

1 Comment

Im a booklover myself, this is an amazing list... it's summer here at my side of the planet, and i'll surely consider your suggestion :) thanks!

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This page contains a single entry by DanielBMarkham published on May 18, 2007 5:00 PM.

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