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Women and Men Trust Differently

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A recent study in Ohio concluded that men and women trust differently. Men were more willing to trust someone if there were some sort of symbolic relationship -- membership of the same clubs, or working at the same company. Women, on the other hand, were more likely to trust people who were somehow associated with someone else they trusted, like a friend or relative.

This has implications in a lot of areas, and not just political things like do you trust the new e-voting machines. Hiring, interviewing, team building, customer interaction -- all of these are mission-critical trust scenarios. Understanding these differences may help us maximize our productivity. (No, I don't have any analysis beyond that. I am still chewing on this.) Very interesting.

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This page contains a single entry by DanielBMarkham published on July 25, 2005 11:55 AM.

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Daniel Markham

Daniel Markham

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